Content Countdown Calendar — Select your role to continue
Content Countdown Calendar & Approval Platform
Overview of all 16 posts. Green = approved at that stage. Amber = photo uploaded. Click any post to jump to details.
Every post is built on three interlocking frameworks — 21 strategic elements. Hover over any term for a reminder.
How this applies: Each post is tagged with its primary 7Es purpose, its 7Ss narrative role, and its 7Cs contribution.
The Triple Seven™ Method, including ISEM (7Es), ISNA (7Ss) and ISDA (7Cs), is the intellectual property of Industrial Strategic Ltd. © 2026. All rights reserved.
The Campaign
A countdown content programme building anticipation for the Richard Mille Cup 2026 on The Clyde, June 15–25. Designed for collaboration with Richard Mille.
Each post belongs to one of four narrative arcs. Together they create a complete story.
Milestone markers building urgency. The drumbeat of the campaign.
Posts: #10, #1, #11, #4, #13, #9, #15
Looking back to build desire. Photography and video from the 2024 Richard Mille Cup.
Posts: #3, #7, #6, #16
Behind the scenes. The preparation, the skill, the people.
Posts: #2, #5
Why this matters. Values, heritage, craftsmanship, and the meaning behind it all.
Posts: #8, #12, #14
Click any gold post date to view full details, upload imagery, and set approval status.
All 16 posts in sequence. Click any row for full details. Red dot = Proposed RM Collaboration.
Full captions, framework tags, image direction, photo upload, and approval workflow.
Each offers a natural collaboration opportunity benefiting both brands.
Three posts are natural candidates for Reels treatment.
2024-06-15-le-havre-race-and-prize-givingTrophy moment, celebration. Cut to "Who will write the next chapter?"
2024-06-08-race-to-cowesFleet from above. Slow reveal. End with "June 2026. Be there."
2024-06-10-cowes-race-1Close quarters. Spray. Speed. Cut to "No margin for error."
All photography and video to be credited appropriately. Reels: 1080x1920, up to 90s.
Paste the Classic Regattas SharePoint URLs below. These will be used as asset references throughout the platform.
Links are saved to the server and shared across all users.
Tag the relevant photographer in each post. Multiple photographers may be credited where applicable.